CountriesAmericas › Brazil

Are snus and nicotine pouches legal in Brazil?

Nicotine pouches: BannedTobacco snus: BannedMedium confidenceVerified 4 September 2026

Both tobacco snus and tobacco-free nicotine pouches are banned in Brazil. ANVISA Resolution RDC 14/2012 prohibits the manufacture, import, sale and advertising of tobacco products for oral use, which covers snus, snuff and rape in every format. Nicotine pouches have no market authorisation either and are sold only through social media and informal trade; in 2026 ANVISA opened a review of whether to keep the prohibition or create a regulatory pathway. Personal import, including in traveller baggage, is not permitted, and ANVISA already bans e-cigarettes and heated tobacco outright under RDC 855/2024.

Brazil
South America
Sugarloaf Mountain and Guanabara Bay in Rio de Janeiro, Brazil.
Photo: 12019, Pixabay

Brazil at a glance

Nicotine pouches (tobacco-free)Tobacco snus
Sale to adultsBannedBanned
Possession and useUnclearUnclear
Personal import (mail order, bringing in)Not allowedNot allowed
Online sale inside the countryNot allowedNot allowed
Regulatednot specifically regulatedas a tobacco product
Minimum ageNo specific limit found18
Nicotine strength capNo legal cap foundNo legal cap found
FlavoursUnclearFlavour ban
Excise taxNo product-specific exciseNo product-specific excise
Legal basisNo market authorisation; ANVISA prohibition of unregistered nicotine products, alongside RDC 14/2012 and RDC 855/2024Resolução RDC nº 14/2012 (ANVISA); Lei nº 9.294/1996
In force since1 January 2012

Medium confidence: Based on consistent secondary sources; primary text not yet verified. Research tier 1. How we verify.

Nicotine pouches in Brazil

Banned, no authorisation, ANVISA review open.

Nicotine pouches have never been authorised for sale in Brazil. Trade happens through social media, WhatsApp groups and the informal market, and ANVISA has recorded thousands of paediatric nicotine exposure cases. In 2026 the agency started a regulatory impact process to decide whether to keep the ban or open a licensing route. Possession by an individual is not itself criminalised, but the record is marked unclear because no explicit rule was found.

Tax: No lawful market, so no excise category.

Sources: Estado de Minas, ANVISA (gov.br)

Tobacco snus in Brazil

Banned for sale and import.

RDC 14/2012 prohibits the manufacture, import, sale and advertising of tobacco products for oral use. The ban covers portion, loose and white snus regardless of origin or nicotine content, and also snuff and rape. The same resolution restricts additives and flavourings in tobacco products. Where tobacco products are lawfully sold at all, the minimum age is 18 under Lei 9.294/1996.

Tax: No lawful market.

Sources: Agência Nacional de Vigilância Sanitária (ANVISA), ANVISA (gov.br)

Bringing snus or nicotine pouches into Brazil

For personal useNot allowed
None. Tobacco for oral use may not be imported, including in traveller baggage. The general traveller tobacco allowance applies only to lawful products such as cigarettes.
DeclarationUnclear
PenaltiesSeizure by customs; ANVISA and Receita Federal treat prohibited nicotine products as goods subject to destruction and fines.

The explicit baggage prohibition is documented for electronic smoking devices under RDC 855/2024, which bans any form of import including for personal use and in hand baggage. Oral tobacco falls under the separate RDC 14/2012 import ban. Enforcement against small personal quantities of pouches is inconsistent.

Full travel guide: can you bring snus and nicotine pouches to Brazil?

Buying snus and pouches in Brazil

  • Nicotine pouches sold in shops: No
  • Tobacco snus sold in shops: No

Pending and proposed changes

  • ANVISA opened a regulatory process in 2026 to decide whether to maintain the prohibition on nicotine pouches or create a framework to regulate them. Status: consultation.

Frequently asked questions

Are nicotine pouches legal in Brazil?

No. They have no ANVISA authorisation and cannot be sold or imported. What circulates is sold informally through social media and messaging groups. ANVISA began reviewing the position in 2026.

Is snus legal in Brazil?

No. ANVISA Resolution RDC 14/2012 prohibits the manufacture, import, sale and advertising of tobacco products for oral use, which covers snus in portion, loose and white formats.

Can I bring snus or ZYN into Brazil for personal use?

No. Import of oral tobacco is prohibited, and nicotine pouches have no authorisation. Customs may seize them. The strict baggage ban is spelled out for vapes under RDC 855/2024, which forbids import even for personal use and in hand baggage.

Is it illegal to use snus in Brazil?

The rules target manufacture, import, sale and advertising rather than personal use, so an individual carrying a small amount is not clearly committing an offence. No explicit rule on possession was found, so treat this as uncertain.

Where can I buy nicotine pouches in Brazil?

Nowhere legally. There is no authorised retail channel; anything on sale is contraband.

Nearby in the atlas

  • Antigua and Barbuda – pouches no specific rule found, snus legal with restrictions
  • Argentina – pouches legal with restrictions, snus no specific rule found
  • Bahamas – pouches no specific rule found, snus no specific rule found
  • Barbados – pouches no specific rule found, snus legal
  • Belize – pouches no specific rule found, snus no specific rule found
  • Bolivia – pouches no specific rule found, snus legal
  • Canada – pouches legal with restrictions, snus legal
  • Chile – pouches no specific rule found, snus legal
  • Colombia – pouches legal with restrictions, snus legal
  • Costa Rica – pouches no specific rule found, snus legal

Where are nicotine pouches legal?Where is snus legal?Strength limits by countryAge limits by country

Sources

  1. Vendidos no mercado ilegal, sachês de nicotina entram na mira regulatória da Anvisa – Estado de Minas (News, 1 May 2026; accessed 4 September 2026) ✓ verified
    “Proibida no Brasil, a venda de sachês de nicotina tem ocorrido em redes sociais, grupos de WhatsApp e comércio informal”
  2. Resolução RDC nº 14, de 15 de março de 2012 (prohibition of tobacco products for oral use and restriction of additives) – Agência Nacional de Vigilância Sanitária (ANVISA) (Legislation, 15 March 2012; accessed 4 September 2026) , not re-verified
  3. Snus e snuff: danos à saúde – ANVISA (gov.br) (Government; accessed 4 September 2026) ✓ verified
  4. Anvisa atualiza regulação de cigarro eletrônico e mantém proibição (RDC 855/2024) – ANVISA (gov.br) (Regulator, 23 April 2024; accessed 4 September 2026) , not re-verified
  5. Smoking, vaping, HTP, NRT and snus in Brazil (country profile) – Global State of Tobacco Harm Reduction (GSTHR) (NGO / research; accessed 4 September 2026) ✓ verified
    “Heated Tobacco Products (HTPs) are banned by law in Brazil.”

Record last verified 4 September 2026. Found an error or a newer rule? Tell us and we will re-check the source.

Information on SnusAtlas is compiled from legislation, government sources and reputable secondary sources, and is provided for general information only. It is not legal advice. Rules change; always check the official source linked on each page before you buy, carry or ship nicotine products. Nicotine is addictive. This site is for adults only.